Despite many great reasons to export an E-commerce, many are scared away by paperwork and foreign laws. The fact is, for every obstacle that lies in the way of your international e-commerce, there are several ways around them, as the following infographic from Mister Logistics shows. Here are the ways that people talk themselves out of exporting, and reasons why they shouldn’t:

Competing globally is difficult, but it’s far from impossible. There are many resources out there to help you go global, and there are plenty of great reasons to do so. Exporting is definitely risky, but it’s no more risky than launching a business domestically. While it might be complicated to deal with all the legalities and paperwork concerned with selling in another country, there are plenty of resources available both online and with companies dedicated to taking businesses overseas.

The Internet has changed the way we do everything- and getting paid for international orders is now easier than ever with tools you probably already use for your E-commerce, like Paypal. Most business owners might be discouraged by the possibility of failure abroad- but the truth is that if a business was successful in your home market, chances are, it will be successful in foreign markets when communicated effectively. Many products require very little adapting to be successful internationally (but this is definitely to be considered).

In 2005, over 1/3 of all exporters were small businesses with fewer than 19 employees.

Some business owners might think that they’re too small to export- which couldn’t be further from the truth. It could be easier to export while small in order to prepare your back office for international sales from an early stage. Besides, over one third of all exporters in 2005 were small businesses with fewer than 19 employees.

Other business owners believe that they are doing well in domestic markets, and don’t need to export to be competitive. Markets rarely stay stable for long, and foreign companies who are ready to export will try to penetrate domestic markets. The best way to stay competitive and defend domestically is to sell internationally.

Finally, the lack of language and multicultural skills discourage many from attempting to compete globally. This is something that can be learned along the way, and many potential business partners overseas speak English. However, it’s definitely important in terms of marketing to make sure that it’s done by professionals in your target market’s language.


Today, the world is smaller than it’s ever been, and the time to go global is now. Don’t let these common misconceptions discourage you from being even more successful than you are at home. With some patience, research, and foresight, it’s a real possibility for your E-Commerce.

Do you have words of encouragement for those looking to export? Leave them below, or tweet us!