Digital Marketing

Digital marketing is an essential component of e-commerce, allowing businesses to reach and engage with potential customers in a cost-effective and efficient manner. With the growth of online shopping, digital marketing has become increasingly important for businesses of all sizes to compete and succeed in the e-commerce marketplace.

 

Digital marketing encompasses a range of tactics, including search engine optimization (SEO), social media marketing, email marketing, paid advertising, and content marketing. These tactics can be used to drive traffic to e-commerce websites, promote products and services, and build brand awareness.

Storyboard what is it for ? How to create one ?

Storyboard : What is it for? How to create one?

The storyboard was popularised by Webb Smith who was working ...

marketing mix

Marketing mix : Define your marketing strategy around the 4Ps

Created in 1960 by Jerome McCarthy, the marketing mix gives ...

Free PESTEL analysis template

PESTLE : How to do this analysis ?

PESTLE analysis is a strategic business management tool. It allows ...

bcg-matrix

BCG Matrix: How to organise your product portfolio

When a company evolves in a competitive market, it must ...

Marketing mix for ecommerce

How to define your marketing mix?

Created in 1960 by Jerome McCarthy, the marketing mix gives ...

build a storyboard

What is the purpose of a storyboard?

The storyboard was popularised by Webb Smith who was working ...

Domain name for your E-commerce

How to choose the best domain name?

The domain name is one of the first things you ...

Use emotional content

Why and How to Use Emotional Content for Your eCommerce Site

Like any other business, you want to stand out from ...

Header Solutions 2022

7 Best Types of Videos for Increased ECommerce Conversions

Ecommerce platforms have flourished massively over the past few years, ...

Search Experience

Humanising the Search Experience, with Empathy.co

Retailers are expected to know what consumers want, when they ...