[#WEBINAR] Introduction to selling on Amazon

Amazon’s growth and global e-commerce dominance is so unprecedented that it’s often singled out as the main reason for declining high-street retail sales and brick and mortar shops and malls going bust. This juggernaut is nearly single-handedly changing consumers’ and businesses’ behaviour towards shopping: Online only, next day delivery as standard, and no-questions-asked immediate refund policy. As with all change comes opportunities for new business models to develop. And right now is a major opportunity for individuals and business alike to set up shop on Amazon and bring their products to millions of customers with no investment needed in...

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[#WEBINAR] How to use the Power of Content

Content is king, that much is sure. So simply creating it should answer all of your problems right? Anyone who has ever so much as looked at a company knows that not all content is king, and that what you create needs to be just the right kind of content for it to work for your company. But creating that content that fits with you company is not always easy. We have had the great pleasure to get expert tips on this topic from Stacey Herbert, founder of Brazen Profit Lab better known as the content-queen. Stacey shared knowledgable and applicable tips with us that you can start...

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How to Use Link Bait on your Ecommerce Site

Do you want to draw more traffic and more links to your ecommerce site? Then you need to create content so interesting and so valuable that people want to see it, share it and link to it. This strategy where you prepare a piece of content with the purpose to be shared and linked to is called link baiting. When it comes to ecommerce sites, you can prepare a content marketing strategy in which you create a piece of content related to the product or services that you provide. But make sure the information you present is fascinating and...

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Why You Should Be Buying During Black Friday

The Black Friday Sales; the day to kick off the holiday shopping season! Quickly followed by Cyber Monday and the Christmas sales, it is an intense time, filled with opportunities to boost sales and increase revenue. Better known as one of the most interesting days for e-commerce in terms of boosting sales and reaching an amazing turnover right before the end of the year. But what many businesses forget, is that Black Friday is not only great for selling your products. It is also a great opportunity to buy wholesale products with great discounts to stock up for the...

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11/11: Let Singles Day in China Boost your Sales

The 11th of November (Singles Day, 11/11) seems like a regular day for e-commerce businesses in Europe and America but for China this is revolutionary holiday in which e-commerce shines. The holiday that started out as a celebration for single people at the University of Nanjing in 1933 has grown to be one of the biggest sales boosters in China. This holiday did not naturally grow to such size but was pushed by major players in the Chinese market to become a sales heaven for marketplaces. Just as many people consider Valentine’s Day not as a day to celebrate...

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